T-MOBILE BCG MATRIX TEMPLATE RESEARCH B_166 allowing for the integration of

allowing for the integration of applications

like Nectar and DreamCloud

1B ~22% gross 38% unit share new-build Steel doors $420M ~18% op 1

This streamlined approach boosts warranty adoption rates

Funding from government initiatives supports research and development

T-MOBILE BCG MATRIX TEMPLATE RESEARCH B_166 allowing for the integration ofActionable Strategy Starts Here T Mobile's BCG Matrix snapshot highlights its 5G and postpaid wireless services as likely Stars high market share in a fast growing segment while legacy prepaid and certain IoT offerings may sit between Cash Cows and Question Marks depending on adoption and ARPU trends. Competitive pressure from Verizon and AT&T, plus fiber and MVNO dynamics, create strategic choices on investment versus harvest. This preview only